2025/06/121 min read

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Why .IN or .CO.IN Domain Names for your Business ?

 

- Consumers / Customers in India and worldwide recognize these extensions are commercial for India market

- Millions of .in domain names available still for registration (only 4 million have been registered since 2005) vs .com (about 150 million are registered)

- Domain dispute mechanism INDRP , very similar to UDRP for .com 

- Rights of Domain Name registrants (NIXI Registry) Guidelines - see NIXI website . Rights are very similar to .com (although .com Domain Registrants have higher protections)

 

 

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2025/06/121 min read

What's in a Domain Name ?

What's in a Domain Name ?

 

- Know the difference between Brandables/Proper Nouns vs Generic Words

- Know the difference between various extensions , .com vs .in / .co.in vs others

- Know the difference in using one domain vs multiple domain names for your products/ services 

- Know the difference between short (1 word) or multiple word domains

- Know the value of words , not all words are the same 

- Know Cost per click advertising rates for words

- Know which words will get more likely clicks to your website , particularly relevant clicks 

- Know the relevant keywords in your business category

 

With AI , the demand for Domain Names and for creation of multiple websites / product pages will be on the rise . Its easier to create large amounts of content but supply of great domain names is limited.The search game is changing but the destination still needs a domain name . 

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2025/06/111 min read

My views on Domain Names and Cybersquatting

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2025/06/111 min read

OceanFrontDomains.com a new AI Engine for Domain Valuations

Check out a new AI Engine for Domain Name valuations 

https://oceanfrontdomains.com/

Try out .IN and .CO.IN domain names for analysis. The analysis and comparisons seems quite good

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2024/02/272 min read

2024 Summary of .IN Domain Name Count / Search Advertising / CPC Market in India


- At 3.7 million .IN domains per NIXI Social Media Post in 2024, the extension will be among the Top 10 cctlds worldwide (country code domains). Domain name registration and aftermarket in India will continue to evolve and grow as demand picks up in the coming decade.


- Search Advertising Market is at $1.9 Billion in India, with a lot of potential to grow, will have to catch up to other countries. With increased investment in Online Business and eCommerce, this is one to watch in the next decade.


- CPC (cost per click) and Search Volume Data from Google Advertising shows that India CPC data are generally at 10% of CPC in US and UK . This has to improve and should be expected in the coming decade. Search Volume in India as expected is high for certain keywords and will continue to grow in other keywords as the market develops and usage evolves


Table 1 : Country CCTLD Count and Search Advertising Market Size

Table 2: Search Volume and CPC Data for Sample Keywords in US, India and UK

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